Last updated: 08 Sep 2025
This Cookie Policy explains how ST37 Sport et Technologie (“we”, “our”, “us”) uses cookies and similar technologies on this website. It complements our Privacy Policy.
1. What are cookies?
Cookies are small text files placed on your device (computer, smartphone, tablet) when you visit a website. They allow the site to recognize your device, remember your preferences, and improve your browsing experience.
2. Types of cookies we use
- Essential cookies
Purpose: Enable basic site functionality (shopping cart, login, checkout).
Legal basis: Legitimate interest.
These cannot be disabled. - Analytics cookies
Tools: Google Analytics, Matomo (Piwik), Hotjar.
Purpose: Measure traffic, improve performance, analyze browsing behavior.
Legal basis: Consent. - Advertising & marketing cookies
Tools: Google Ads, Facebook Pixel, LinkedIn Insight Tag, HubSpot, Brevo.
Purpose: Deliver personalized ads, remarketing, track campaign effectiveness.
Legal basis: Consent. - Security cookies
Tool: Google reCAPTCHA.
Purpose: Protect against spam, bots, and fraudulent activity.
Legal basis: Legitimate interest / Consent.
3. Cookie retention
Analytics and advertising cookies are kept for a maximum of 13 months (CNIL recommendation). Consent will be renewed after this period.
4. Managing cookies
When you first visit our site, a banner allows you to:
- Accept all cookies
- Reject all non-essential cookies
- Customize your choices
You can also change your preferences at any time via the Cookie Settings link available on the site.
5. Your rights
You can withdraw your consent at any time. For more information on how we process your data and your rights, see our Privacy Policy.